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Sample
of Selected Projects
Professional Services
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Professional Services
HPD works closely with the client to develop a rare relationship. We teach
them our business! HPD forms an association which lasts from he beginning
of the project to 6 months after it is open; we literally work ourselves
out of a job. HPD provides "one-stop services" for all client
needs. We offer our clients the following professional services:
RESEARCH
Market Assessment, Market Study and Demographic Analysis
HPD Research specializes in providing practical straightforward market
assessments, market studies, focus groups and attitudes surveys which
will guide the client. Market assessments and market studies will provide
data and information on local competition, housing market and house values,
neighborhood services and businesses, local economy, and help to identify
potential markets for urban senior housing development. Demographic research
provides a strong foundation for identifying geographic concentrations
of qualified senior prospects. HPD's unique research background provides
each project a strong position in the selected community.
PLANNING AND DESIGN
Innovative and Practical Design Concepts
HPD's Planning and Design division has an extensive resume of national
and international experiences. HPD's mixed-use model for senior housing
creates a building style which is like no other.
Design concepts reflect needs unique to seniors. Each project complements
local architecture and the neighborhood. As a service to its clients HPD
also provides interior design services, land and campus planning
DEVELOPMENT SERVICES
Development Services
HPD brings the experience of owner, designer and developer to every project.
Hands on experience includes: strategic planning, written project definitions,
financial modeling and feasibility, site search, property owner identification,
land acquisition or leasing, land development and redevelopment zoning
approvals, project progress reports, assistance with financing, developing
and assisting in the marketing and sales program, assistance in local
architect selection, and assistance in general contractor selection. Our
many years of experience provide clients and partners with the tools they
need to be successful.
Marketing and
Project Management
HPD assists
in all facets of project management through a proven methodology. HPD's
longstanding knowledge and experience with marketing senior housing increases
local visibility through direct mail and ongoing consultation. HPD's comprehensive
marketing programs include the following: identification of marketing
director, creation and implementation of training program and training
materials, development and monitoring of marketing program, copyrighting,
direct mail management, development of graphics and marketing materials,
development of operations procedures and manuals. HPD's role is to take
the project from its inception to 6-12 months into occupancy and operations.
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